NH Liquor & Wine Outlets

“Summer Fun” Campaign

Summer Fun tour photo

The New Hampshire Liquor Commission wanted to promote summer fun—responsibly—to the wave of tourists who inundate New Hampshire each year. And what says summer fun better than a big, brightly colored van touring the state? We managed the Summer Fun Tour and Campaign for two years running on its 30 stops at key tourist events and locations during July and August.

  • T-Shirt Giveaways

  • Tour Brochure

  • Tour Brochure

  • Point of Sale

The tour was supported by an integrated campaign that resulted in a 29% increase in web traffic, almost 6,000 new email addresses and more than two million total impressions.

Summer Fun digital creative
Website, Digital & Social
Summer Fun Tour Video
Point of Sale posters
Point of Sale Posters

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